As the Sports Betting industry looks to have one of its biggest years in 2019, SBC will once again organise the popular Sports Betting Tours on Tuesday 5 February and Wednesday 6 February during ICE London.


ICE London is always a very busy show, which is why the Sports Betting Tours are a great opportunity for ICE delegates to connect with key sports betting suppliers. You will get to meet the right person at each company that can tell you more about their latest products and services.


At the start of the tours, SBC’s Managing Director Andrew McCarron will give a short introduction about what to look for in different markets such as the US, and a brief introduction to key sports betting events such as Betting on Football, Betting on Sports, and Betting on Sports America.


As part of the Sports Betting Tours, each registered guest will also receive a special gift + a unique 50% discount code for the above mentioned sports betting industry events.

Please notice that spaces are limited to 75 guests per tour, and based on very popular demand we recommend that you sign up for the tours ASAP!

Tour 1 Tour 2
Tuesday 5th February 2019 Wednesday 6th February 2019
Start Time: 11:00 Start Time: 11:00
Finish Time: 12:30 Finish Time: 12:30

Starting Point: SBC Stand. Stand No. S3 - 206

Starting Point: SBC Stand. Stand No. S3 - 206

Companies to meet and hear from Companies to meet and hear from
11:00 SBC Stand S3-206 11:00 SBC Stand S3-206
11:10 SB Tech S2-322 11:10 1XBet S3-250
11:25 Golden Race S2-350 11:25 Digitain S2-350
11:40 Sporting Solutions S2-210 11:40 BetGenius S2-340
11:55 Kambi S2-110 11:55 BetInvest S2-324
12:10 OPTIMA S3-110 12:10 BetConstruct S1-350
12:25 SG Digital N1-560 12:25 Betradar S1-150

Joining Instructions 

Tour participants should meet at the SBC Stand at 10:55 ready for an 11:00 start. The tour will take approximately 90 minutes visiting several of the key sports books suppliers present on the ICE show floor. For the eSports Betting Tour, by eSports Insider, participants should meet at the SBC stand at 2:25 ready for a 2:30 start.


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